The good news is that your lender is likely a man. Even if "he" is a "she", she will no doubt grasp the concept of a screaming hoard of men. (Sorry.) More to the point, male or female, the banker knows the reality of the cash that flows through a sports bar. And there's your hook.
Money speaks volumes where pictures and words just don't. The fact that your sports bar will have 15 screens probably isn't as important as the fact that you take in $XXXX per night, with lots more income on really good sporting events. Not all businesses have that kind of cash flow. In fact, few do.
So your game plan is pretty straight forward. Demonstrate:
- A strong track record of income
- A strong track record of your management skills
- And show how the loan will be repaid, easily
And if your business plan is missing any of of those three critical elements, truthfully you will have a tough time. You can mess up on the decor. But you can't mess up on those elements critical to your income stream, things like marketing skill, industry experience, knowledge of alcohol beverage licensing in your state, available parking, and sight lines to those monster screens.
Focus on the critical elements, and emphasize your prior success, and your sports bar business plan will soar through review!
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