Tuesday, April 28, 2009

Angels Fly Further Than Before

Keyword: Strategic Business Plans

It is somewhat of a truism that angel investors invest close to home. Even we have recommended that you seek out angel firms in your area. And there is good reason for that. Travel is expensive, both for the entrepreneur and for the angel investor.

But we've been hearing more and more that angels are flying further afield. And there is good reason for that too: Communication systems are easy and inexpensive to use. Daily phone calls, even for hours on end, are virtually free. Face to face meetings are virtually free. Huge gobs of stuff can be sent over the internet in seconds, and documents can be shared on screen during conferences.

No longer is it so necessary for the entrepreneur and the angel to meet face to face quite so often. Angel investors can easily get updated, and they can get those updates much oftener than if they relied on face to face meetings.

So here's the deal. In creating your strategic business plan, note your ready access to worldwide communications, such as "ABC has accounts active with ..... to encourage active communication with you...."

Fortunately, most angel investors are fairly technologically savvy. These are money-d folks who track stock portfolios and sophiticated investments. They will probably appreciate that your strategic business plan incorporates non-face to face communication.

With geographical limitations out of the way, you can really focus on those angels and those angel groups that might be most receptive to your idea. You will need to plan some extra cash to travel round the country giving presentations. But the payoff is that you will end up with investors who really like your business, and ones that will likely be around for quite a while.

We would call that a pretty good deal.

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